Lemonade, Inc. 401(k) Review & Grade
Lemonade, Inc. 401(k) Plan
New York, NYFinance & Insurance822 active participantsPlan year 2024✓ Auto-enroll
Estimate from the plan's Form 5500 filing · How we grade
$3,129Employer $ per active participant
$5,882Employee $ saved per active participant
0.27%Direct admin cost, % of plan assets
$39.6MNet plan assets, end of year
$39,459Average balance per account
Score breakdown
- Employer generosity20.6 / 5041th percentile for employer $ per participant
- Low cost11.2 / 2545th percentile for low admin cost vs. same-size plans
- Employee saving5.0 / 1533th percentile for employee $ per participant
- Plan features10 / 10Auto-enrollment, Default investment
- Red-flag deductions-10 pts1 issue reported on the filing
Total score37 / 100 · Grade D
This plan vs. peers
Peers: Finance & Insurance plans with 500–2,499 active participants (754 plans).
| Measure | Percentile |
|---|---|
| Employer $ per participant | 41th |
| Lower admin cost | 45th |
| Employee saving | 33th |
| Peers that auto-enroll | 62% |
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Red flags from the filing
Late deposits: the filing says some employee contributions were not sent to the plan on time ($522,622 reported). That's money taken from paychecks that sat with the employer longer than the law allows.
What to do if you're in this plan
- Lemonade put in about $3,129 per active participant, below the typical peer ($3,606). Any match is still an instant return, so contribute enough to get all of it.
- The filing shows total dollars, not the match formula. Ask HR for the Summary Plan Description so you know the exact match and vesting schedule.
- Fund expense ratios aren't in the filing. Look them up in your 404(a)(5) fee disclosure and favor low-cost index or target-date funds.
- The plan auto-enrolls employees. Check your default contribution rate. Defaults are often lower than what it takes to get the full match.
- The plan reported late deposits of employee contributions. Compare your pay stubs with your account statements, and contact the plan administrator if money shows up late.
- Changing jobs? You can usually leave the money in the plan, move it to your new employer's plan, or roll it into an IRA. Don't cash out: you'd owe taxes and possibly a 10% penalty.
The raw numbers from the filing
| Employer contributions | $2,572,327 |
| Participant (employee) contributions | $4,835,245 |
| Other contributions (incl. rollovers in) | $2,083,983 |
| Administrative expenses paid from the plan | $93,538 |
| Investment advisory & management fees | $25,067 |
| Other admin expenses | $6,667 |
| Benefits paid out | $5,028,987 |
| Net assets, start / end of year | $30.4M / $39.6M |
| Active participants, start / end of year | 849 / 795 |
| Participants with account balances | 1,003 |
| Auto-enrollment (feature code 2S) | Yes |
| Auditor | Insero & Co Cpa's LLP |
Largest service providers (Schedule C)
| Fidelity Investments Institutional | $61,804 reported compensation |
| Cetera Investment Advisors LLC | $25,067 reported compensation |
| Creative Planning Holdco, LLC | $6,667 reported compensation |
Source: DOL EFAST2 Form 5500 filing, acknowledgment ID 20251008124850NAL0009790224001, received 2025-10-08, EIN 32-0469673, plan #001, plan year 2024-01-01 to 2024-12-31. Verify at efast.dol.gov.